Impression Calculator

Calculate impressions needed for your advertising campaigns using reach & frequency, budget planning, or conversion goals. Optimize your campaign reach and performance.

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Impression Calculator

Calculation Type

Platform

Industry

Target Audience Size *

Reach Percentage *

Frequency *

Ready to Calculate

Select your calculation type, enter your campaign parameters, and get comprehensive impression analysis with insights and recommendations.

CPM Benchmarks

Meta (Facebook/Instagram)$12.5

CTR: 1.85% | Reach: 35%

Google Ads$8.75

CTR: 2.15% | Reach: 28%

YouTube$15.3

CTR: 1.25% | Reach: 42%

LinkedIn$28.5

CTR: 0.95% | Reach: 18%

Planning Tips

Optimize Frequency

Keep frequency between 2-4 for optimal performance

Audience Size

Balance reach with targeting precision

Budget Allocation

Reserve 20% for testing and optimization

Performance Tracking

Monitor impressions vs reach regularly

Unlock Pro Features

Get unlimited calculations, advanced competitive analysis, seasonal optimization, and comprehensive forecasting tools.

Unlimited calculations

Advanced competitive analysis

Seasonal factor optimization

Platform benchmarking

Performance forecasting

Export detailed reports

Upgrade to Pro - $65 Lifetime

One-time payment " No subscriptions

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